Generic environmental claim
klimafreundlich
Requires proofGeneral environmental statements that are only permitted with recognized proof.
What does “klimafreundlich” mean?
Climate-friendly asserts a positive or at least low climate impact without naming any concrete benchmark or reference point. As a general environmental claim, the term is permissible under the EmpCo directive only with concrete, recognised and publicly accessible evidence substantiating the asserted climate effect. Absent this proof, the claim is misleading because it implies an unspecified climate advantage.
Why this term is risky
Blanket, unspecific environmental claims without concrete, verifiable evidence are considered misleading where no recognised outstanding environmental performance is demonstrated. They remain permissible only with concrete, publicly accessible proof – such as a recognised certification.
Legal basis
Anhang I Nr. 4a UGP-RL i.d.F. EmpCo (EU) 2024/825 / § 5 UWG
The stated legal basis is an assessment, not a conclusively reviewed legal opinion and not individual legal advice.
Detected spellings & languages
- klimafreundlich
- klima freundlich
- climate friendly
- climate-friendly
- climatiquement responsable
- amigable con el clima
- klimavenlig
The scanner detects these and further variants across languages in sentence context.