Generic environmental claim
zukunftsfähig
Requires proofGeneral environmental statements that are only permitted with recognized proof.
What does “zukunftsfähig” mean?
The claim presents an offering as lastingly viable and compatible with a sustainable future. As a general environmental claim it must, under the EmpCo Directive, be supported by concrete, recognised and publicly accessible evidence. Without verifiable criteria the term remains a vague self-attribution and can mislead.
Why this term is risky
Blanket, unspecific environmental claims without concrete, verifiable evidence are considered misleading where no recognised outstanding environmental performance is demonstrated. They remain permissible only with concrete, publicly accessible proof – such as a recognised certification.
Legal basis
Anhang I Nr. 4a UGP-RL i.d.F. EmpCo (EU) 2024/825 (allgemeine Umweltaussage) / § 5 UWG
The stated legal basis is an assessment, not a conclusively reviewed legal opinion and not individual legal advice.
Detected spellings & languages
- zukunftsfähig
- zukunfts fähig
- zukunfts-fähig
- future-proof
- future proof
- fit for the future
- durable
- sostenibile per il futuro
- toekomstbestendig
The scanner detects these and further variants across languages in sentence context.