Generic environmental claim
chemiefrei
Soggetto a provaAffermazioni ambientali generiche ammesse solo con prova riconosciuta.
What does “chemiefrei” mean?
The claim asserts that a product is free of chemicals, which is barely tenable since all substances are chemical in nature. As a free-from claim it is only permissible with a concrete, verifiable reference and is especially misleading where it merely means the absence of substances that are prohibited or untypical anyway. Without specification the term feigns an advantage.
Why this term is risky
Free-of claims are misleading where the named substance is not present in comparable products anyway or is already legally banned – this suggests an advantage that every product in the category shares. Such claims remain permissible only where the absence is genuinely relevant and can be substantiated.
Legal basis
Anhang I Nr. 10a UGP-RL i.d.F. EmpCo (EU) 2024/825 (Frei-von-Aussage) / § 5 UWG
The stated legal basis is an assessment, not a conclusively reviewed legal opinion and not individual legal advice.
Detected spellings & languages
- chemiefrei
- chemie frei
- chemie-frei
- ohne chemie
- chemical free
- chemical-free
- free from chemicals
- sin químicos
- sans produits chimiques
- senza sostanze chimiche
- chemievrij
The scanner detects these and further variants across languages in sentence context.